Archive for April, 2009



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We’re in!

As of yesterday we are officially tenants.

Look! Keys!


Today we started with some painting inside.  In a few days our furnishings will be installed.  Then we start moving in the toys.  Oh, the toys!  Did we mention there will be massive amounts of wonderful toys, books, and some other stuff too?

Next week the rest of the building’s exterior will be complete with bricks being installed on the Melbourne Street wall, and some stucco work on the angled wall where the entry door is.


I love it when a plan comes together.

Next blog post:  The Grand Opening!

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Citizen Kid will have many different kinds of toys.  Some products will stimulate a six year old’s imagination and others will help infants develop new motor skills.  But the Rody will definitely provide children with endless “active play” possibilities.


Rody is an incredibly rugged, inflatable toy made from thick latex-free vinyl.  It is free of banned phthalates – a potentially harmful additive found in many plastics.  We have had a Rody at home since our oldest daughter was 2 years old.  Now at age 5 she still enjoys bouncing around.  Our youngest is now starting to use Rody on her own.

Rody can be inflated to adjust for the weight and height of a child.  Children get great exercise while improving their balance and coordination.

rodyblue400 Rody horses have been made in Italy since 1984 and exported around the world.  Citizen Kid will have them available in blue, lime green, and pink.  We hope you can come by and try out this exciting toy for yourself.


Thanks again for reading our blog!

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Quick reno update…

The brick wall is complete and the windows were just put in the other day.  It was amazing to stand inside our space and see the light pour in.  Today the new doors were installed.  Early next week our shiny new hardwood floor will be installed.  Soon the soffit and eavestroughs as well as the awnings will give the whole thing a much more finished look.

The icing on the cake will be the large Citizen Kid sign hanging above the sidewalk.  Sigh… someday.

We continue to plan for our grand opening and look forward to sharing those details soon.


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We trust you have noticed our logo at the top of this blog and we’re happy to say that the feedback we have received so far has been very positive.  This logo is the centrepiece of the whole Citizen Kid brand we are creating.  We are very proud of it and I’d like to take a moment to tell you a little more about it’s design.

The “branding” of Citizen Kid began in earnest in December of 2008.  That’s when we first met with the team at Kitestring Creative Marketing and Communications. However, developing the concept of our store was the all important first step from which flowed the inspirations for the visual identity we wanted to create.  After some brainstorming and extremely positive collaboration with the great people at Kitestring (more about them soon!) a concept began to take shape.  Since then it has been carefully edited and crafted resulting in the final version displayed here and always at the top of this blog.


This is taken from our “Corporate Identity Guidelines” package as provided by Kitestring. I think it provides interesting insight.

The original artwork used in the logo was specifically created for the Citizen Kid brand.  The Three Icons: Person, House, Tree symbolize the three “building blocks” of Citizen Kid: the child, community, and the earth.  The icons were created to be friendly and familiar, reminiscent of the toys of a child.  They resemble building blocks, which are not only classic children’s toys, but also indicate the importance of growing, learning, and building.

The “wordmark” element of the logo speaks for itself with it’s thoughtful, playful design and bright colours.  More elements of our brand continue to evolve and will be seen on our forthcoming website, in our store, and here on this blog.

Keep an eye out for this logo on Locke Street.  I promise you won’t be able to miss it.  We’re entering the final stages and we couldn’t be more excited!  Thank-you for reading our blog.  We’ll have information about our Grand Opening posted here soon!

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